Understand your gun store's website
See what shoppers search for on your site and what they couldn't find. FFL Analytics is free with a GunSearchEngine.com dealer account.
Free today
- What shoppers typed into your site search
- What they searched for but couldn't find (searches with no results)
- The 6:30 AM morning email summarizing yesterday's searches
- Referrers: which sites sent the visitors who searched
Works alongside Google Analytics. Google Analytics shows how many people visited. FFL Analytics shows what they were looking for.
Pro
Sign up by Dec 31, 2026 and get Pro free through Dec 31, 2027. $99/month after that.
- Monthly Demand Intelligence reports (see sample)
- Sightline embed with custom styling (the Free plan gets the standard Sightline embed)
- OtterText integration for Sightline alerts (uses your own OtterText account)
- Pro (Verified) status on GunSearchEngine.com Coming soon
- All future Pro features
Not affiliated with Google. Google Analytics is a trademark of Google LLC.